EastWest, one of the fastest-growing banks in the country today, is proud to announce its recent achievement in the International Finance 2023 Awards, as it was honored with the prestigious ‘Best Foreign Exchange (Forex) Broker’ award last January 26, 2024 during the grand ceremony in Waldorf Astoria, Bangkok, Thailand, another testament to its exceptional service in foreign exchange and dedication to meeting the evolving needs of its clients. This award capped off a milestone year for the institution as it won a total of nine (9) major international banking awards for 2023.
International Finance is the premium business and finance magazine published by UK’s International Finance Publications Limited. With a discerning focus on emerging markets and Europe, International Finance provides news, features, analysis, commentary, and interviews from industry experts, contributors, and in-house writers.
The award-winning foreign exchange service of EastWest exemplifies market competitiveness and transparency in rates. Known for its ease of access and seamless transactions, the Bank’s service is fully integrated with underlying transactions, offering a unique blend of functionality and value to its clients.
EastWest’s Winning Edge in Forex Services
In a rapidly evolving global brokerage industry marked by technological disruptions and intense competition, International Finance acknowledged the efforts of EastWest in innovating and maintaining customer satisfaction.
EastWest innovations and customer service initiatives recognized for its ‘Best Forex Broker Award’ include:
- Competitive Foreign Exchange Rates: EastWest provides market-competitive and transparent rates accessible through convenient over-the-counter processing at branches and through Treasury Sales, under its SEDEX division (Securities, Derivatives & Foreign Currency Distribution and Sales). EastWest’s forex services offer a buy-sell significantly better than competitors, adding substantial value for clients.
- Bridging Currency Gaps: The Bank’s foreign currency services enable business customers to efficiently convert currencies, aligning their revenue with expenses and maximizing FX conversion value.
- Flexibility and Accessibility: EastWest ensures unmatched flexibility and accessibility for its business customers, facilitated through dedicated Relationship Officers and expert FX traders. Continuously improving, EastWest remains committed to implementing more operational and digitization initiatives in the coming years to further enhance its foreign currency product and service offerings.
- Proven Success: Despite market challenges, including the pandemic, EastWest’s foreign currency services have shown remarkable and consistent growth in volume, transactions, and customer base count, with a positive volume growth trajectory, reflecting the bank’s resilience and commitment to driving business growth and enhancing customer experience. Operating with customer centricity at its core, EastWest continues to innovate and grow in order to respond to clients’ needs faster, providing them with a convenient experience that yields great benefits.
Setting The International Standard
“EastWest remains steadfast in our commitment to excellence and innovation. Winning the Best Foreign Exchange Broker Award from International Finance is not just a recognition of our achievements; it’s a testament to our unwavering dedication to our clients,” said Rafael S. Algarra Jr. SEVP and Head of Financial Markets and Wealth Management.
“We pledge to continue responding to all our customers’ financial needs with expertise, integrity, and a personalized approach that sets us apart in the banking industry. Our clients’ continued trust drives us to set higher standards, ensuring that we remain the top partner of choice for all forex and banking requirements,” Algarra concluded.