Coca-Cola Europacific Aboitiz Philippines (CCEAP) and Shell Pilipinas Corporation have renewed their partnership under the Tapon to Ipon program, continuing their work to support PET bottle collection and recycling. Building on their work together since 2023, the two organizations aim to continue making it easier for consumers to properly segregate post-consumer PET bottles.
Through Tapon to Ipon, the Coca-Cola system’s nationwide PET bottle collection program in the Philippines, used clear PET bottles can be deposited in designated collection bins located in participating Shell Select stores.
Implemented in partnership with Basic Environmental Systems and Technologies, Inc. (BEST), collected PET bottles are diverted to PETValue Philippines, the country’s pioneering bottle-to-bottle recycling facility. A joint venture between CCEAP and global sustainable chemicals company Indorama Ventures, PETValue Philippines transforms post-consumer PET plastic bottles into food-grade recycled polyethylene terephthalate (rPET) that can be made into new beverage bottles.
“At Coca-Cola, we believe that partnerships play an important role in driving meaningful and lasting impact in the communities we serve. Since 2023, our collaboration with Shell has made it easier for consumers to take part in PET bottle collection and recycling through convenient drop-off points at Shell Select stores. We are grateful to have a long-standing, like-minded partner in advancing the Tapon to Ipon initiative and encouraging greater participation in PET bottle recovery efforts,” said Atty. Marc Cruz Cox, Stakeholder Relations Director of Coca-Cola Europacific Aboitiz Philippines (CCEAP).
As part of the renewed Tapon to Ipon partnership, selected Shell Select stores across Metro Manila and Bacolod City will continue to serve as PET bottle collection points, making it easier for consumers to participate in recycling while raising awareness about the recyclability of clear PET bottles.
Under the renewed agreement, almost 30 participating Shell Select sites in Metro Manila and Bacolod City will serve as PET bottle collection points, providing consumers with more locations where they can drop off used clear PET bottles for collection and recycling.
“Our Shell Select stores are part of the everyday journeys of motorists and customers, giving us an opportunity to make PET bottle collection more convenient. Through our continued partnership with Coca-Cola, customers can drop off their used PET bottles at participating stores for collection and recycling,” said Mike Ramolete, Vice President and General Manager of Shell Mobility Philippines.
CCEAP and Shell Pilipinas’ continued collaboration encourages more Filipinos to take part in recycling, supporting positive change through collective action.