In just its first year, Nova Aesthetics and Wellness Clinic has become a familiar name within the Philippine beauty, pageant, fashion, and entertainment communities. The clinic has supported pageant personalities, candidates, models, ambassadors, and public figures, and has participated in initiatives associated with Miss World Philippines, Mr. World Philippines, Mr. & Miss Chinatown, as well as other industry events.
But step inside NOVA, and Dr. Edzel “Zed” Magtoto is clear about one thing: there are no VIPs here.
For a clinic with close ties to industries where appearance is often part of the job, Dr. Magtoto never wants someone outside those circles to walk through NOVA’s doors and feel less important.
“Everyone who comes here has their own reasons for wanting to look and feel their best, and those reasons are equally valid,” says Dr. Magtoto, adding that “I want them to feel that when they enter and then exit this space, they feel understood, they feel respected, and they’re cared for, and confident that the decisions made were appropriate for them.”
Nova Aesthetics and Wellness Clinic is a premium, doctor-led clinic offering personalized aesthetic and wellness solutions for beauty, health, and overall well-being.
As Nova Aesthetics and Wellness Clinic celebrates its first anniversary and enters its next chapter with the opening of a new clinic, that philosophy remains at the center of its growth.
Beauty Without a Hierarchy
NOVA’s connection with the pageant and fashion communities has given Dr. Magtoto a unique perspective on beauty. He regularly encounters people whose appearance is scrutinized professionally, yet he does not believe their features—or anyone else—should become a template for how another patient should look.
“Naturally beautiful, for me, is looking at the person more refreshed, more balanced, more harmonized, and helping them look more confident without looking totally different,” shares Dr. Magtoto. “It’s not about creating a perfect face or following a particular beauty standard. It’s about enhancing the features that make someone unique.”
Dr. Magtoto recognizes that confidence is not reserved for people whose careers put them in the public eye. Wanting to address tired-looking skin, improve facial balance, restore volume, or simply feel better about one’s appearance can matter just as much to the person heading to an ordinary day at work as it does to someone preparing for a major event.
The Same Attention, Tailored Differently
At NOVA, aesthetic treatments begin with a conversation rather than a procedure selected from a menu. Dr. Magtoto listens to what a patient hopes to improve before assessing their facial structure, proportions, skin condition, lifestyle, and the characteristics that make their appearance distinct.
“Science gives us the foundation—the anatomy, the physiology, evidence-based treatments, and an understanding of the risks and limitations of what we do,” he explains. “Artistry is appreciating the harmony, proportion, symmetry, and individuality of every face.”
Soft, naturally kissable lips designed to complement your unique features with Restylane Kysse by Dr. Zed.
The same principle applies when considering injectables such as Restylane Kysse and Sculptra.
For patients looking to add shape, volume, and just more kissable lips, Restylane Kysse may be incorporated into an individualized treatment plan. Rather than imposing a single ideal of how lips should look, Dr. Magtoto considers the patient’s existing features, proportions, and desired outcome.
If your goal is to look refreshed, firmer, and more radiant over time, Sculptra helps restore what’s naturally yours by supporting your skin’s collagen foundation. The changes appear gradually, creating results that look effortless, never overdone.
“What I appreciate about Sculptra is it encourages us to think beyond an immediate transformation,” Dr. Magtoto shares. “We are working with the body’s biological response to achieve a gradual result through collagen remodeling.”
Restylane and Sculptra remain key treatments in his practice, known for delivering natural-looking outcomes. These treatments work in harmony with a patient’s existing features rather than transforming them into someone else or looking overfilled.
Earlier this year, Dr. Magtoto was recognized at the Galderma Diamond Awards 2026, receiving the Blue Diamond Excellence, Sculptra Novel, and Restylane Novel awards, further strengthening NOVA Clinic’s reputation for personalized aesthetic care and natural-looking outcomes.
A New Chapter for Every NOVA Star
Dr. Edzel “Doctor Zed” Magtoto, an Internal Medicine and Aesthetic Physician, and Zac Hsu, Founder and President of Nova Aesthetics and Wellness, bring together medical expertise and visionary leadership.
Nova Aesthetics and Wellness, Inc. was established as a premium, doctor-led aesthetic and wellness institution bringing together medical aesthetics, technology, wellness, and personalized patient care. From its beginnings in Ortigas Center, Metro Manila, the clinic has grown around a belief that looking good and feeling good should not exist separately.
Its first anniversary and the opening of its new clinic now mark the next phase of that vision. Sharing that vision is Zac Hsu, Founder and President of Nova Aesthetics and Wellness.
Hsu envisions bringing the latest advancements in aesthetic medicine to the Philippines while positioning Nova on the global stage. His vision is to make innovative, internationally competitive, and doctor-led aesthetic procedures more accessible, guided by medical expertise, patient safety, and excellence in personalized care.
“We want NOVA to be known not simply for the treatments we offer, but for the philosophy beyond every result: thoughtful medicine, honest results, natural-looking outcomes, and genuine care for every person who walks through our doors,” says Mr. Hsu.
Perhaps that is why the clinic’s name feels particularly fitting. NOVA means “star,” but at Nova Aesthetics, being treated like one does not require a crown, a runway, a camera, or a famous name.
There are no VIPs at NOVA—because everyone who walks through its doors is already a NOVA star.
To learn more or book a consultation, follow @nova.aestheticsph on Instagram, or visit Nova Aesthetics and Wellness Clinic on Facebook.